1916
Renato Cepparo, father of Roberto, CEO of Charme&Adventure, was born. He was an explorer, a great traveller and an eclectic entrepreneur and writer.
1937
Renato goes into sport activity participating to several competitions: skyrunning, marathon, cross-country skiing and ski mountaineering.
1949
After the end of WWII Renato works as a journalist, being the first to give full photographic coverages of sport and cultural events and traditions to exploit the Italian human heritage.
1960
As a passionate documentary producer, Renato directs a long series of TV programs dedicated to curious and fascinating Italian traditions.
1970
Renato organizes great cross country ski trials in northern Europe as the Norway-Sweden Raid, lasting three days.
1972
Renato invents the Stramilano running city marathon, that takes place every year in Milan during spring.
1975
Renato conceives, organizes and finances the First Italian Expedition to Antarctica with both scientific and climbing goals; he builds a base on the White Continent.
1977
Renato cooperates in mountaineering expeditions in the Himalayas, personally attending some of them.
1985
Roberto inherit the passion of his father for the travels and media communication. He creates a multimedia publishing company which collaborates with the most important brands of documentaries and factual productions.
1995
As a great traveler, wishing to discover cultures and traditions in every corner of the globe, Renato visits his hundredth country.
2003
The Cepparo company is chosen by National Geographic as exclusive licensee in Italy for the Italian home entertainment market.
2013
Roberto, decides to set up a tour operator company to help foreign travelers discover Italy’s human heritage. Together with his son Emanuele, and is assisted by a great team of professionals, he offers experiential trips for the more discerning travelers, to a large variety of destinations based on the desires and interests of each guest, with a global quality approach.
2017
Emanuele Cepparo is appointed Charme&Adventure general manager and director of sales. He is part of developing a repetoire of exclusive experiences and sales strategies in the international market.